Isaac B

Award: Do it Differently Fund

Year: 2020

Genre: Hip-hop/rap

Location: London


London born, Florida brewed, Isaac B is known for his freestyle prowess. Combining alternative earthy poetic Hip-Hop lyricism flipping between subtle meditative sultry vibes and trap eclectic sonic backdrops. He swapped the sun-soaked city of The ‘Dale', for the rain and rizzle of the UK capital. Isaac B adapted to the capital, studying a Bachelor’s in Music Technology and a Masters in Music Management before continuing his creative endeavors.

Cutting his teeth in the rap cypher scene, Isaac B developed a knack for his spontaneous freestyle wizardry, often venting frustration at humanities systematic behaviours. Influenced by Xxxtentacion, YBN Cordae and Kojey Radical, the dual-heritage artist now fronts the biggest Underground Hip-Hop nights in South London with his collective And What? Ldn. Hosting artists such as Harleighblu and Toya Delazy. “Self-taught ‘King Of The Cypher’ - Isaac B acts as a key player within the growth of London’s underground, live Hip-Hop scene.” (​IAmHipHop Magazine). Known for his deep dive sound, the ‘I Wonder’ rapper, celebrated the release of his second single, SNE HNE, with a sold out event at Chip Shop BXTN last year, and subsequently went on to support; Too Many T’s (Colours Hoxton), and; Goldie Lookin’ Chain, on their most recent tours.

Isaac B is currently preparing to release his 7-Track EP 'Chances Ocean’, whilst continuing to lead a cultural renaissance alongside his collectives, AndWhatLdn and The Rattle via technology, community, and of course music.

This opportunity has come at a point where I have a clear vision mapped out, which is proving momentous. Help Musicians' support has helped the deliverance of my project as well as progress into a new phase in my artistic career, with the creation of merchandise, tools for enhancing my live streaming (virtual world) and the promotional creative content and marketing for my 7-track EP 'Chances Ocean'.

The business development sessions I have chosen: Business Development & Artist and Label Strategies and Fan Engagement Strategy I hope gives me further confidence in understanding and seeking to improve my foundations from an objective positioning.