Award: Recording And Releasing Music (Do it Differently)

Year: 2021

Genre: Pop

Instrument/voice type: Songwriter

Location: North East


Emerging artist and Brazilian-born Nadedja signed with AWAL and launched her solo music career in the UK in 2019. Combining her Brazilian roots with alt-pop and RnB influences, Nadedja creates music that is truly unique. Her stunning vocals and piano-driven melodies showcase her honest and heartfelt lyrics, drawn from themes of transience, solitude, transformation and self-growth.

Nadedja takes inspiration from the likes of Maggie Rogers, Sara Bareilles, Norah Jones, Tom Petty, Céu and Rosalía. Her music invites the listener on an emotional journey; her songwriting builds intensity and tension with shimmering harmonies and melodic chord changes, showcasing her raw talent and artistry that captivates and mesmerises audiences.

Since the release of her latest single ‘Unfold’ in January 2021, Nadedja has gained national radio airplay on BBC Radio 6 as well as being shortlisted as a Fresh Fave on Tom Robinson’s ‘Fresh on the Net’ blog. She’s also been selected as one of Spotlight UK’s ‘Upstarts of 2021’. She’s been championed by BBC Introducing, appearing on BBC North East’s monthly playlist and BBC Sounds podcast, ‘The Next Episode’. She’s also made a strong impact across the world, performing live on Brazilian TV and gaining followers and thousands of streams from 78 different countries.

Nadedja performed at Latitude, Dot To Dot, Songs From Northern Britain and Platform festivals, as well as being featured on a Sofar Sounds session. She’s performed frequently across North-East England, as well as in sold-out shows supporting acts such as Rose Cousins and Cattle & Cane.
Her music has been championed by many publications and blogs, including NARC. Magazine, Spotlight UK, Le Future Wave, Conversations About Her, Keep Walking, Popmuzik, A1234, Phonograph Me, Celula Pop, Trust The Doc, Ear to the Ground music and She Makes Music UK.
The Help Musicians 'Do It Differently' fund will completely transform my upcoming career plans! It means that I can really invest in my upcoming single to ensure that it has the most impact and reach. I'm so proud to have been selected, and I'm super excited to work with Help Musicians!