Business Skills: Branding and Marketing Yourself as a Musician with Nick Roberts
Our Business Skills sessions help you to develop your knowledge of the music industry and develop the skills needed to build a sustainable career
Nick will discuss best practices for branding and marketing yourself as a musician, including guidance on leveraging social media in 2026
In this second Business Skills session of 2026, Nick will discuss best practices for branding and marketing yourself as a musician, including practical guidance on leveraging social media effectively in 2026.
Nick runs Aimless Play, a music marketing agency based in Scotland and working globally. The artists they work with vary from household names to those just starting out, with Aimless Play taking a creativity first approach to audience building and engagement.
Over the past five years Nick has worked on campaigns with Oasis, Pendulum, Kaiser Chiefs, TOKiMONSTA, Idlewild and loads, with multiple top 20 albums and thousands of tickets sold along the way.
The session will run between 1 – 2pm. The session will take place online via Zoom. Register, and you will receive a link by email ahead of the event.