Booking Tours and Gigs to Promote Your Music

Session runs from 6 – 7pm

This event is now fully booked — please join the waiting list.

Performing live is one of the most powerful ways to amplify the reach of your music and expand your audience. In this session, we’ll delve into effective strategies for approaching and building relationships with promoters, venues, and funders, providing valuable insights on securing gigs, organizing tours, and landing festival spots.

We’ll also cover the essentials of tour preparation and planning. Plus, discover how to maximise promotional opportunities on tour, including the strategic timing of new releases and merchandise drops.

Rhiannon Wilkins is a freelance music industry professional, working in live performance and touring, with a background in live music programming for venues and festivals, fundraising and artists development.

This event is part of our Business Skills for Musicians series.

For any questions regarding these sessions, including accessibility, please contact communications@​helpmusicians.​org.​uk

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